1. Use Your Smartphone Camera Which Is The Most Convenient
This is the part where I’m supposed to convince you to invest in a high-end, but I’m not going to do that. If you already own a camera that fits this description, it is perfect. But for many types of products, it’s completely acceptable to shoot product photos on a smartphone, if you know how to control you device and a bit lighting knowledge. You will have some amazing your product photographs.
Some of the earliest smartphones had cameras that operated on fewer than 4 megapixels, which made it difficult to capture important visual elements of products where detail matters.
But newer smartphones such as the iPhone X, Google Pixel 3, and Samsung Galaxy Note 9 boast 12MP and 24MP lenses along with numerous “temperature” settings to optimize your shots for the different types of light you might shoot in (we’ll talk more about light in just a minute).
2. Shoot Product Photos on White Background
You can use an infinity cove to create a seamless background. An infinity cove is a curved, all-white space that gives the background the appearance that it goes on forever. You can also use Photoshop, an image editing tool, to remove the image background and have a standard white background for your product photos. A plain white background works well for standard product photos.
3. Use a Bokeh Background for Lifestyle Product Photos
If you’re looking to create cool backgrounds for your products, bokeh is an example of a simple and popular style. Bokeh is a blur effect done by a specific type of lens. You can read this article to learn how to create an el bokeh wall with the help of tin foil, prime lens and product photography lighting. You might use this background for a social media image or banner image on your website.
4. Don’t Delete Images Until You’ve Seen Them on a Computer
When taking product photos, avoid deleting images directly on the camera. Once you see images on your computer screen, which is much larger than your camera screen, you’ll have a better understanding of which images look great and which don’t. You might find on closer inspection that a picture you thought didn’t look good actually looks great.
5. Use a ‘Macro’ Setting to Capture the Finer Details
If you sell jewelry or a product with fine details, using a macro setting on your camera can help you capture the little details. A macro setting offers a zoom on the details so that customers can see what the product looks like. This can help customers feel confident in their purchase as they can better see what the product looks like up-close. Using a macro lens you’ll be able to capture finer details than the setting on your camera. If you sell jewelry, you might want to invest in a macro lens.
6. Pick the Perfect Background
The background for your product photography can really enhance the appearance of the product. You can have a plain, white background for your online store as that’s the standard look. If you’re creating lifestyle shots, you might use cardboard, wood panels, marble countertops, streamers, fabric, wallpaper, or other background ideas. Choose a background that’s consistent with your brand. If you sell fun and colorful accessories, you might have people wearing the product with streamers in the background. If you sell rustic products, you might use wood panels as a product photography background. If you sell jewelry, makeup accessories, sunglasses or watches, you might use a marble background.
7. Edit and Retouch Your Images After They’ve Been Captured
The work doesn’t end when the pictures are taken. You’ll still need to use image editing software like Photoshop to enhance your image. Whether you’re adding effects, enhancing color, or removing the background from an image, you’ll need to do some form of editing after you’ve shot your product photography. The post-production work is just as important as the process of taking an image. You want to showcase your product in the best light and with minor image edits you’ll be more likely to sell your product.
If you have any question about this, please do not hesitate to contact us to give more detail about product photography.
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THANH TRINH 